The Smell of Pepsi & Grill

Remember this crazy thing? Well, you better watch out because Chef Bobby Flay has teamed up with Pepsi to create…a cologne. The unusual scent, subtly named SMOKED,  combines the smell of Pepsi with that of a flame-fired grill. The notes include smoke, spice, caramel, citrus, and cedarwood. Does anyone want to smell like Pepsi and grill?

Falling asleep listening to KFC ASMR

ASMR (autonomous sensory meridian response) videos have become a huge trend online, helping people relax. Recently, KFC discovered through social media that frying chicken resembles the soothing sound of rain.

Seizing the moment, KFC has partnered with sleep wellness company Hatch to launch a new “Kentucky Fried Chicken Rain” content channel designed to help people drift off to sleep. No chicken has downloaded the app, to our knowledge. 

The Only Ice Cream with a Michelin Star

Minimal, located in Taichung, Taiwan, is the world’s first and only ice cream shop to earn a Michelin star. On the ground floor, a takeaway ice cream shop offers six rotating, whimsical flavors like biluochun green tea with sugarcane and pine needles with Camellia seed oil.

The second-floor, 20-seat restaurant serves a seven-course set menu. Dishes are named after their serving temperatures, starting with the 0°C Loquat/Pear (32°F) and followed by the only hot course, the 180°C Rice/Edamame — a rice dumpling in crispy pancakes.

Pizza Hut Helps You Find a Job

75% of resumes go unread, but an office pizza? That’s impossible to miss. Pizza Hut is launching “ResZAmes,” a creative way for job seekers to stand out by delivering their resumes in Pizza Hut’s iconic pizza boxes. 

Whole Foods Shares its Trends Predictions for 2025

Whole Foods released its annual food trends report, including international snacks, tea parties, and sprinkling seaweed salt on everything. Among the flavors we’ll crave come 2025 are sourdough pasta, Ready-to-eat-dumplings, Tea-flavored snacks, and functional water. Crunch was picked as the “texture of the moment“. That moment can last until the late 2030s, for all we care. 

Yes, they Can!

In time for National Coffee Day, Nespresso has launched its first ready-to-drink coffee, the Master Origins Colombia, expanding its new honey range. The beverage is sweetened with Nespresso’s Coffee Blossom Honey, harvested from the same plants used for its coffee, creating a full-circle moment, or so they say.

Firm Tannins with a Hint of Moon?

Biodynamic farming treats land, crops, and farmers as a holistic ecosystem, aligned with the cycles of the moon, sun, and planets. New research claims that the lunar calendar influences when wine tastes its best. The calendar is divided into “fruit,” “flower,” “leaf,” and “root” days, with each believed to affect the wine’s expression. 

Is Chick-fill-a the New Netflix?

Chick-fil-A is launching a new streaming venture, with plans to debut multiple original shows later this year. According to Deadline, the fast-food chain is focusing on “family-friendly” content, including unscripted reality shows, and is also licensing and acquiring new material. 

Spider-Man is Making Non -Alcoholic beer

Actor Tom Holland, best known for being Spider-Man, has been sober since 2021. This is why our friendly superhero has developed a non-alcoholic beer named Bero. Bero is debuting with three beers: a crisp Noon Wheat with a citrus finish, a bold Kingston Golden Pils, and a hoppy Edge Hill Hazy IPA. Available on berobrewing.com and in stores, bars, and restaurants just in time for Dry January.

Chef Jamie Oliver to the Rescue (of Cheese)

22 tonnes of cheddar were stolen from London cheese specialist Neal’s Yard Dairy. Celebrity (Naked) Chef Jamie Oliver turned to his followers on Instagram: “There has been a great cheese robbery. Some of the best cheddar cheese in the world has been stolen.” He described it as a “real shame”, adding: “If anyone hears anything about posh cheese going for cheap, it’s probably some wrong’uns.”