From June 29 to July 1, the Summer Fancy Food Show will once again transform New York City into the global capital of taste. This year, over 2,000 exhibitors will showcase the newest trends and products shaping the future of food. As the world looks for healthier, bolder, and more sustainable options, Israeli companies are arriving with answers in hand—and flavor to match.
Here’s a preview of the trends expected to take center stage in 2025.
1. Functional Oils & Health-First Foods
Oils fortified with turmeric, omega-3s, or infused with herbs are growing fast. Shoppers today want more than flavor—they want benefits. Expect to see dressings, dips, and marinades that support immunity, digestion, and overall wellness.
2. Zero Waste & Upcycled Ingredients
Eco-conscious eating isn’t going anywhere. Upcycled ingredients and sustainable packaging are now a basic expectation. Many brands at the show will highlight how they reduce waste—turning pulp into protein or peels into snackable chips.
3. Plant-Based & Clean-Label Everything
Minimal-ingredient, plant-based products continue to dominate the health food category. ExportIL is proud to present Mima’s sprouted legume tortillas: a clean-label, protein-rich alternative to traditional wraps. Made from chickpeas, lentils, and mung beans, these gluten-free tortillas offer both nutrition and amazing texture.
4. Global Flavors, Local Stories
The Fancy Food Show is known for showcasing global cuisines. This year, Middle Eastern, African, and Latin American flavors will shine. Israel brings its unique culinary mix to the table, blending tradition and innovation. From harissa to tahini, it’s not just spice—it’s heritage.
5. Spice Gets Sophisticated
Forget simple heat. This year’s spice trend is all about complexity. From chile-infused honeys to smoky paprika oils and za’atar-based snacks, visitors are looking for layered flavor profiles. Spicy doesn’t mean overpowering—it means unforgettable.
6. Cheese as Craftsmanship
Artisan cheeses are making waves, especially those that blend craftsmanship with creativity. Mama Q’s line of premium cheeses brings this to life with bold varieties like smoked gouda, truffle-infused brie, and rosemary-aged feta. They’re kosher, creamy, and crafted with care.
7. Craveable Crunch
Crunch is king—especially when it comes to healthy snacking. From roasted chickpeas to puffed quinoa, texture is what keeps people coming back. Hamama brings the Israeli mastery of roasted nuts and seeds to the global stage. Their perfectly crisp almonds, cashews, and sunflower seeds are slow-roasted and full of flavor. No gimmicks, just great crunch.
Visit the ExportIL Pavilion
Whether you’re looking to discover the next big snack or build relationships with trusted suppliers, the ExportIL pavilion is a must-visit. Stop by to meet Mima, Mama Q, Hamama, and more trailblazers representing the best of Israeli food.
Stay tuned for live updates from the show floor!
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