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About Us

With a heritage spanning generations, Kapulski Group is a distinguished name in Israel’s baking industry, specializing in cookies, desserts, and cakes. The group has thrived for decades, evolving into a market leader through strategic acquisitions and an ongoing commitment to innovation and excellence. Today, the Kapulski Group includes beloved brands such as COOLOOLOO, OOGIZ, and Bakers Tales, each bringing its own unique flavor and story to the table.

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Kapulski: A Taste of Europe in the Middle East

Founded in Warsaw in 1919 and re-established in Tel Aviv in 1934, Kapulski grew from a humble family bakery into one of Israel’s most iconic names in baking. By the 1980s and 1990s, Kapulski cafés were woven into the daily rhythm of Israeli life, offering more than just desserts — they offered an experience.

With their refined pastries, rich layer cakes, and elegant atmosphere, Kapulski brought the flavors and sophistication of European patisserie into the heart of the Middle East. At a time when Israeli food culture was still evolving, Kapulski introduced a sense of tradition, quality, and quiet luxury.

For many Israelis, visiting a Kapulski café was a small moment of escape — a taste of something both timeless and cosmopolitan. Today, that legacy lives on through the Kapulski Group and its new generation of brands, blending heritage with modern innovation.

Compact Indulgences, Convenience Redefined

COOLOOLOO and OOGIZ are vibrant brands developed for convenience stores and retail chains. With sleek packaging and bold flavors, these gourmet dairy cookies are made for on-the-go snacking. Designed to stand out on shelves and appeal to fast-moving consumers, they bring a modern twist to traditional cookie categories.

Bakers Tales, another brand in the Kapulski Group, focuses on classic Moroccan-style dry cookies that pair beautifully with tea or coffee. Rooted in heritage, crafted for today.

Visit Our Factory

Step into the heart of our operations with a visit to our state-of-the-art factory, among one of the most advanced in the baking industry. With a vast production area surpassing global standards, our unique facility allows rigorous supervision of all our manufacturing processes. Our ongoing investment in technology, professional knowledge, and advanced production lines ensures our products meet the highest quality standards.

A Little Bit of History

From a simple bakery in 1945, Engel transformed into a small cookie factory in 1976 and expanded into dough production for retail chains in 1985. In 2004, Engel officially entered the cookie market, acquiring several cookie companies in 2008. By 2012, a private label line for retail chains was initiated. The company diversified into cakes in 2018, acquiring Kapulski cake factories. In 2019, a logistics center was established, and plans for a new factory were made. The culmination came in 2022 with the construction of the largest cake and cookie factory in Israel and the name change of the company to Kapulski. By 2023, the company was already aligned with international standards, producing in a cutting-edge facility, solidifying its position in the industry, and ready for its international journey.

1945

First Tel Aviv bakery opens

2004

Shift to industrial food production

2020

Brand renewal with COOLOOLOO, OOGIZ, and Bakers Tales

1958

Café chain expands nationwide

2012

Private label for retail chains

2023

Ready to Export!

1945

First Tel Aviv bakery opens

1958

Café chain expands nationwide

2004

Shift to industrial food production

2012

Private label for retail chains

2020

Brand renewal with COOLOOLOO, OOGIZ, and Bakers Tales

2023

Ready to Export!

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