Afifit is a family–owned company that was established in 1958 and grew to become one of Israel‘s leading manufacturers of baked crackers, pretzels, biscuits, as well as extruded snacks, flat breads and cereals. Located near Nazareth, Afifit serves the local market as well as customers in Europe and North America. Afifit is a major private label supplier and has an extensive B2B activity, as well as direct presence in the market using its own brand name.

Targeting health conscious and experience seeking consumers that are not willing to give up on taste and texture, we developed a wide range of minimally processed snacks, flat breads and cereals made from pulses, such as peas, lentils and chickpeas, and blended them with exciting innovative flavors. All our products have multiple benefits as they are baked, vegan, gluten free, rich in protein and fiber, and low in fat, making them the perfect answer to snacking on the go. 

In 1996 the factory moved to a larger area in the ​​industrial zone of Nof Hagalil where it employs approximately 200 workers.  The company exports to Europe, Australia, Canada, South Africa and especially the United States.