At Asif we recognize the importance of loyalty. Our loyalty to our customers and our customers’ loyalty to us. We therefore take pride in everything we do on behalf of our customers. We carefully source our ingredients making sure that they are of the highest quality. We carefully formulate our products so that they are as tasty and as healthy as possible. We make sure that our products are constantly of the highest quality. We try our hardest to produce everything in the most environmentally friendly way possible because it is important to look after our planet. We know that if we are loyal to our customers they will be loyal to us.

Quality assurance is the key to all of our products. To ensure that everything that we produce is produced to the highest possible quality, we keep it simple. We use a minimal amount of ingredients. This makes it easier to source our products wisely from trusted suppliers, we visit every one of them before purchasing anything. We can also check every product thoroughly before it reaches our manufacturing process.

Our staff are highly trained to ensure that what we source, produce, store and distribute are of the highest quality and remain so.

Asif produces a number of high quality products including:couscous, toasted pasta, breadcrumbs and sauces. We produce them under our own label but can also produce them under special request as a contract manufacturer for the client under their own label.

Asif proudly holds a Grade AA Certification from the BRC Global food safety standards. We also hold an organic USDA National organic, a Kosher certification and  ISO 9001.