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The Pretzel Revolution
The pretzel revolution has begun! Will you join or resist? When you mess around with a humble pretzel, does it enhance the pretzel or destroy it? At...
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From Memes to Menus: How Viral Trends Become Marketable Products
In the age of the internet—and social media in particular—brands are increasingly taking inspiration from the trends we love online. Whether it’s a...
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Extending the Shelf Life of Fresh Nuts
There are two things that sell a product and they are quality and price. In the case of nuts, that has never been truer. The global nuts market size...
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Bourekas - What do you like in yours?
Stroll into any bakery in Israel and you will be welcomed by the site of counters ladened with bourekas of all different shapes and flavors. The...
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